Monthly Traffic Safety Analysis

87 CRASHES IN
PEABODY, MA
JULY 2025

All metrics benchmarked againstJuly 2024

In July 2025, Peabody recorded 87 crashes, marking a 12.12% decrease compared to the 99 crashes in July 2024. A significant change was the increase in total fatalities from 0 in July 2024 to 1 in July 2025.

87

-12.1%was 99

Total Crash Events

1

Persons Killed

34

-2.9%was 35

Persons Injured

2

-60.0%was 5

Hit-and-Run Crashes

Note: "Persons Killed" (1) counts individual fatalities across all crash events. "Fatal" in the severity table below (1) counts crash events where at least one fatality occurred. A single crash can result in multiple fatalities.

Source: Massachusetts Crash Data (MassDOT CDV) · Arcgis_yearly Open Data · 2025-07-01 to 2025-07-31 · Aggregate counts from crash, person, and vehicle records

Trend Summary

Overall, the number of crashes in Peabody showed a downward trend, decreasing by 12.12% from 99 crashes in July 2024 to 87 crashes in July 2025. However, this period also saw an increase in crash fatalities, rising from 0 in July 2024 to 1 in July 2025.

2

Hit-and-Run Crashes — July 2025

-60.0% vs prior (5)

Hit-and-run crashes decreased significantly from 5 incidents in July 2024 to 2 in July 2025. This represents a downward trend in the hit-and-run rate, which fell from 5.1% of all crashes in the prior period to 2.3% in the current period.

Vulnerable Road User Casualties

0

Pedestrians Killed

Prior: 00.0%

0

Cyclists Killed

Prior: 00.0%

1

Motorists Killed

Prior: 0%

1

Pedestrians Injured

Prior: 10.0%

1

Cyclists Injured

Prior: 0%

32

Motorists Injured

Prior: 34-5.9%

Source: Massachusetts Crash Data (MassDOT CDV) · Arcgis_yearly Open Data · 2025-07-01 to 2025-07-31 · Mode classified from person records (driver/passenger → motorist; pedestrian; bicyclist → cyclist; in-line skater / unspecified → other)

When Crashes Happen

The temporal distribution of crashes shifted year-over-year, with the peak day moving from Monday in July 2024 (26 crashes) to Wednesday in July 2025 (15 crashes). The peak hour for crashes also shifted from 4 PM (12 crashes) in July 2024 to 7 PM (8 crashes) in July 2025. Notably, crashes on Mondays decreased significantly from 26 in July 2024 to 13 in July 2025, while crashes during 7 PM increased from 3 to 8 over the same period.

Source: Massachusetts Crash Data (MassDOT CDV) · Arcgis_yearly Open Data · 2025-07-01 to 2025-07-31 · Crash date field aggregated by weekday

Source: Massachusetts Crash Data (MassDOT CDV) · Arcgis_yearly Open Data · 2025-07-01 to 2025-07-31 · Crash time field aggregated by hour (0-23)

Crash Severity Breakdown

The severity distribution of crashes saw a notable change, with fatal crashes increasing from 0 in July 2024 to 1 in July 2025, resulting in a fatal rate of 1.15% in the current period. Serious injury crashes increased significantly from 1 (1% of crashes) to 7 (8% of crashes) year-over-year. Conversely, minor injury crashes decreased from 14 (14.1%) to 10 (11.5%), and possible injury crashes decreased from 6 (6.1%) to 4 (4.6%).

Outcome by Severity (Crash Events)

Fatal1fatal crashes1.1%
Serious Injury7serious injury crashes8%
600.0%prior 1
Minor Injury10minor injury crashes11.5%
-28.6%prior 14
Possible Injury4possible injury crashes4.6%
-33.3%prior 6
No Injury65no injury crashes74.7%
-12.2%prior 74

Source: Massachusetts Crash Data (MassDOT CDV) · Arcgis_yearly Open Data · 2025-07-01 to 2025-07-31 · KABCO injury classification scale

Severity Distribution (Crash Events)

Source: Massachusetts Crash Data (MassDOT CDV) · Arcgis_yearly Open Data · 2025-07-01 to 2025-07-31 · Most severe injury per crash record

Top Contributing Factors

Several key contributing factors saw changes year-over-year. Crashes attributed to 'No improper driving' decreased by 4, from 26 in July 2024 to 22 in July 2025. 'Inattention' also decreased by 5 crashes, from 19 to 14. Conversely, 'Failure to keep in proper lane or running off road' increased by 4 crashes, rising from 3 in July 2024 to 7 in July 2025. 'Failed to yield right of way' and 'Operating vehicle in erratic, reckless, careless, negligent or aggressive manner' both decreased by 4 crashes, from 9 to 5 and 8 to 4 respectively.

Officer-Reported Primary Contributing Cause

No improper driving22 (25.3%)-15.4%prior 26
Inattention14 (16.1%)-26.3%prior 19
Followed too closely8 (9.2%)14.3%prior 7
Failure to keep in proper lane or running off road7 (8%)
Failed to yield right of way5 (5.7%)-44.4%prior 9
Operating vehicle in erratic, reckless, careless, negligent or aggressive manner4 (4.6%)-50.0%prior 8
Disregarded traffic signs, signals, road markings3 (3.4%)
Driving too fast for conditions2 (2.3%)
Distracted2 (2.3%)
Swerving or avoiding due to wind, slippery surface, vehicle, object, vulnerable user in roadway2 (2.3%)

Source: Massachusetts Crash Data (MassDOT CDV) · Arcgis_yearly Open Data · 2025-07-01 to 2025-07-31 · Officer-reported primary contributory cause per crash

Road & Environmental Conditions

Crashes occurring in daylight conditions decreased from 85 in July 2024 to 68 in July 2025, while crashes in 'Dark - lighted roadway' conditions more than doubled, increasing from 6 to 14. Crashes during rainy weather increased from 3 to 7 year-over-year. The number of crashes on dry road surfaces decreased from 86 to 76, and on wet road surfaces decreased from 12 to 11.

Weather

Clear66 (75.9%)
0.0%prior 66
Rain7 (8.0%)
Clear/Clear5 (5.7%)
Cloudy4 (4.6%)
-63.6%prior 11
Clear/Other2 (2.3%)
Rain/Cloudy2 (2.3%)
Cloudy/Rain1 (1.1%)
-80.0%prior 5

Source: Massachusetts Crash Data (MassDOT CDV) · Arcgis_yearly Open Data · 2025-07-01 to 2025-07-31 · Weather condition at time of crash

Lighting

Daylight68 (78.2%)
-20.0%prior 85
Dark - lighted roadway14 (16.1%)
133.3%prior 6
Dusk4 (4.6%)
Other1 (1.1%)

Source: Massachusetts Crash Data (MassDOT CDV) · Arcgis_yearly Open Data · 2025-07-01 to 2025-07-31 · Lighting condition field

Road Surface

Dry76 (87.4%)
-11.6%prior 86
Wet11 (12.6%)
-8.3%prior 12

Source: Massachusetts Crash Data (MassDOT CDV) · Arcgis_yearly Open Data · 2025-07-01 to 2025-07-31 · Road surface condition field

Vehicles & Demographics

The distribution of top vehicle makes involved in crashes shifted, with Honda becoming the most frequently involved make, increasing from 25 in July 2024 to 29 in July 2025, while Toyota decreased significantly from 34 to 18. Regarding persons involved, the 35-44 age group saw a substantial decrease from 59 persons in July 2024 to 33 in July 2025. Conversely, the 55-64 age group also saw a decrease from 35 to 22, while the 65+ age group had a slight increase from 28 to 29.

Top Vehicle Makes (164 vehicles)

1
HONDA29 (17.7%)
16.0%prior 25
2
FORD21 (12.8%)
-12.5%prior 24
3
TOYOTA18 (11%)
-47.1%prior 34
4
CHEVROLET12 (7.3%)
0.0%prior 12
5
JEEP9 (5.5%)
-43.8%prior 16
6
NISSAN8 (4.9%)
-33.3%prior 12
7
KIA6 (3.7%)
8
SUBARU6 (3.7%)
-25.0%prior 8
9
MERCEDES-BENZ5 (3%)
-16.7%prior 6
10
BMW4 (2.4%)

Source: Massachusetts Crash Data (MassDOT CDV) · Arcgis_yearly Open Data · 2025-07-01 to 2025-07-31 · Vehicle unit records

10 persons with unknown or unrecorded age excluded from age chart.

Sex Distribution (192 persons with recorded sex)

Male107 (55.7%)
-23.0%prior 139
Female85 (44.3%)
-5.6%prior 90

Source: Massachusetts Crash Data (MassDOT CDV) · Arcgis_yearly Open Data · 2025-07-01 to 2025-07-31 · Person-level records linked to crash events

Speed Limit Zones

Crashes in the 25 mph speed limit zone increased from 29 in July 2024 to 32 in July 2025, and this zone recorded the only fatal crash in the current period. Conversely, crashes in the 30 mph zone decreased from 23 to 14, and crashes in the 50 mph zone decreased from 12 to 9. Overall, there was a shift towards fewer crashes in higher speed zones (30 mph, 50 mph, 55 mph) but an increase in the 25 mph zone, which also experienced a fatality.

Fatal crashes by zone: 25 mph: 1 of 32 (3.125%)

Source: Massachusetts Crash Data (MassDOT CDV) · Arcgis_yearly Open Data · 2025-07-01 to 2025-07-31 · Posted speed limit at crash location

Data Sources & Methodology

Primary Data Source

All crash data in this report is sourced from Massachusetts Crash Data (MassDOT CDV), accessed programmatically via the Arcgis_yearly Open Data API (SODA). This dataset contains official police-reported motor vehicle traffic crash records maintained by the reporting jurisdiction's law enforcement agency. Records are published to the open data portal by the municipality and are subject to the portal's terms of use.

Data Retrieval

  • Access method: Arcgis_yearly Open Data API (SoQL queries)
  • Data format: Structured JSON via REST API
  • Record types queried: Crash events, person records, and vehicle unit records
  • Date filter applied: 2025-07-01 through 2025-07-31
  • Report generated: June 21, 2026

Data Coverage

  • Reporting period: 2025-07-01 through 2025-07-31 (31 days)
  • Geographic scope: PEABODY, MA
  • Total crash records analyzed: 87
  • Total persons involved: 202
  • Total vehicles involved: 164

Analytical Methodology

  • Severity classification: Uses the KABCO injury scale (K=Fatal, A=Incapacitating injury, B=Non-incapacitating injury, C=Possible injury, O=No injury/property damage only), the standard classification in U.S. Model Minimum Uniform Crash Criteria (MMUCC). Severity is assigned per crash event based on the most severe injury in that crash. A single fatal crash (K) may involve multiple fatalities; therefore the "Persons Killed" count in the headline KPIs may differ from the "Fatal" crash count in the severity breakdown.
  • Contributing factors: Reflect the officer-determined primary contributory cause recorded at the time of the crash report. These are preliminary determinations and may not reflect final investigation findings.
  • Hit-and-run classification: Based on the hit-and-run indicator field in the official crash report, as determined by the responding officer at the scene.
  • Temporal analysis: Day-of-week and hour-of-day distributions are computed from the crash date/time timestamp in each record.
  • Demographics: Age and sex distributions are drawn from person-level records linked to each crash event. A single crash may involve multiple persons.
  • Vehicle data: Make information is drawn from vehicle unit records linked to each crash event.
  • AI commentary: Narrative sections are generated by Google Gemini (large language model) based on the structured data. Commentary is descriptive, not predictive, and should not be interpreted as expert opinion.

Limitations & Disclaimers

  • Only crashes reported to and documented by law enforcement are included. Minor incidents, unreported crashes, and near-misses are not captured in this dataset.
  • Data reflects conditions at the time of the initial police report and may be subject to subsequent corrections, reclassifications, or supplements by the reporting agency.
  • Open data portal records may experience a publication lag - recently occurring crashes may not yet appear in the dataset at the time of report generation.
  • AI-generated commentary is produced by a large language model and is intended to highlight patterns in the data. It does not constitute legal, medical, or professional analysis.
  • Percentages are calculated from reported data and are subject to rounding.

Non-Affiliation Disclosure

This report is produced independently by ThatCarHitMe.com (Injuria.ai). It is not affiliated with, endorsed by, or produced in partnership with any law enforcement agency, municipal government, state department of transportation, or the National Highway Traffic Safety Administration (NHTSA). Data is sourced from publicly available government open data portals.

Data License

The underlying crash data is provided under the municipality's Open Data Terms of Use and is made available to the public for unrestricted use. This analysis and report is © 2026 Injuria.ai and may be cited with attribution using the suggested citation below.

Corrections & Feedback

If you believe any data in this report is inaccurate or have questions about our methodology, please contact: data@injuria.ai. We are committed to accuracy and will issue corrections promptly.

Suggested Citation

ThatCarHitMe.com (Injuria.ai). "PEABODY, MA Crash Intelligence Report: July 2025." Published June 21, 2026. Reporting period: 2025-07-01 to 2025-07-31. Data source: Massachusetts Crash Data (MassDOT CDV), Arcgis_yearly Open Data. Available at: https://thatcarhitme.com/crash-data/massachusetts/peabody/july-2025-report

About the Publisher

ThatCarHitMe.com is a crash data intelligence platform developed by Injuria.ai, a legal technology company specializing in traffic safety analytics. We aggregate and analyze publicly available government crash data to produce structured intelligence reports for communities, researchers, journalists, and legal professionals. Our reports combine programmatic data retrieval from official open data portals with AI-assisted narrative analysis.

Questions about this report's data or methodology: data@injuria.ai

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Peabody, MA Crash Report — July 2025 | ThatCarHitMe.com